| | |  | Lean Culture | Home » » » » The Tipping Point: How Little Things Can Make a Big Difference | | | | | | | Description: | | This celebrated New York Times bestsellernow poised to reach an even wider audience in paperbackis a book that is changing the way North Americans think about selling products and disseminating ideas. Gladwells new afterword to this edition describes how readers can constructively apply the tipping point principle in their own lives and work. Widely hailed as an important work that offers not only a road map to business success but also a profoundly encouraging approach to solving social problems. | | | Features: | |
• Autographed by Malcolm Gladwell
| | | Product Details: | | | Author:
| Malcolm Gladwell | | Paperback:
| 301 pages | | Publisher:
| Back Bay Books | | Publication Date:
| January 07, 2002 | | Language:
| English | | ISBN:
| 0316346624 | | Package Length:
| 8.9 inches | | Package Width:
| 5.8 inches | | Package Height:
| 1.0 inches | | Package Weight:
| 0.55 pounds | | Average Customer Rating:
|  based on 1122 reviews |
| | | | Customer Reviews: | |
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Social Media Strategist - Must ReadJul 29, 2010
A fascinating look at the societal and cultural factors that mark everyday life. It's three rules of epidemics are very appropriate for any marketing executive in today's highly competitive business climate. Particularly if you're involved in creating Social Media Marketing strategy.
Good use of case studies such as Hush Puppies and Airwalk brands.
 Brilliant bookJul 28, 2010
This is a kind of brilliant book, which is comprised of real examples, psychology, magnificent experiments examples and very usable, applicable tips.
You must read it!
Best,
M
The Tipping Point: How Little Things Can Make a Big DifferenceJul 19, 2010
Magnificent quality. All there could be to complain about what a folded corner on one page, but I was extremely satisfied with the quality of the book. I was a little iffy about getting a used book, but I'm glad everything went well. Thank you!
1 of 1 found the following review helpful:
 It could have been written in 40 pagesJul 15, 2010
This book felt like a series of random articles bloated out of proportion to end up being a book. Truth to be told, there were some interesting ideas and I enjoyed the first 40-50 pages but after that the author kept repeating himself, brought up ideas that had little connection to the whole topic and did not make too much effort to explain their relevance. I struggled through the last 150 pages.
I started his other bestseller book, Blink, couple of months back: it was the same incoherent mass of information so I quit somewhere around the hundredth page after the writer has written down all he knows and started repeating the same ideas over and over again. Based on the structure of Tipping Point I don't think I have missed anything as he tends to start with all his brilliant findings and then just maundering through the rest of the book.
Tipping Point is no little thingJul 14, 2010
Gladwell has a unique writing style that keeps you reading from start to finish. Erudite is the word that comes to mind. No one ever writes about the things that intrigue him, yet once you begin reading you become intrigued also. He's a master of trivia that is never trevial. I've read several of his books and look forward to more. If you read Tipping Point it will be a tipping point for you also.
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